Rubik’s cubes, acting, not checking social media every half hour. A lot of things look easy from far away, but then you get closer to them and realize they are much more complicated. This is especially true when it comes to price quotes for marketing efforts. READ MORE →
Do you even tow, bro? What’s your max tow rating?
Let’s say, just for this example, everyone doesn’t know their max tow rating. Or even their gross combined weight rating. You’d have trouble buying the right hitch! READ MORE →
It’s true. We’re in Walmart. At least a client of ours is, so that probably makes us famous.
If you think designing a chair can’t be all that complicated, you haven’t encountered the technical sophistication of Medical Positioning, Inc. (MPI) products. READ MORE →
We’ve got some exciting news—we recently started a partnership with Kansas City University of Medicine & Biosciences (KCU for short) to serve as an extension of their marketing and communications team. READ MORE →
We LOVE getting to do projects for Kansas City (have you seen our work for the KC Streetcar yet?). So when Central Bank of Kansas City came to us for help on a cause-related marketing campaign that funds community development, we couldn’t wait to get started. READ MORE →
Here at Johnny Lightning Strikes Again, we consider ourselves to be social media experts (and not just because we’re on it all the time). Over the past few years, Marlow White Uniforms has engaged us in a variety of social media efforts. Having done branding and marketing work for them in the past, we were already intimately familiar with their brand and had a good place to start. From social media guidelines and post creation to seasonal promotions and lead ad campaigns, we’ve been able to take their brand and adapt it in a number of scenarios for social.
Did you know coffee and the American military have a longstanding history? Neither did we until we were tasked with designing custom K-Cup packaging for premium military dress uniform company Marlow White Uniforms. Having done branding work for them before, we needed to find a way to tie their brand into their new line of coffee. We dug into the history books (read: Internet) to see what we could find.
Spring Dance Hot Tubs has been a client since our early days, and while we can’t take any credit for their awesome name, we can take some credit for their internet sales success. Why? Because we started managing their pay-per-click (PPC) advertising via Google AdWords campaigns a few years ago, and they kept paying us to do it, so we must have been doing something right. Right?
Since a summer camp should be fun, its brochure should obviously look fun too. If it doesn’t, it just doesn’t work. That’s why we made sure that Wildwood, a classic Kansas City summer camp and outdoor education center, got not just a mind-blowing brochure—they got a whole booklet.
