Category Archives: Philosophy

Philosophy is a theory or attitude held by a person or organization that acts as a guiding principle for behavior. We all have them, and we think that the act of writing them down goes a long way for making sure we stick to them. Our philosophy feed is for just that purpose — stating what guides our agency, being honest about why we do or don’t do certain things, and asking that we be held accountable if we start to stray. We’re not afraid of a little friendly discourse, so if you have anything to add or share, we’d love to hear it.

The articles in our blog are divided into four categories — news, strategy, philosophy, and inspiration. Please feel free to browse around and, if you feel so inclined, join the conversation. If as you’re reading you decide that you’re interested in considering us to address your branding, design, and/or marketing needs, we’d love to hear from you through the form below. Happy reading!

Do right: Our process and the philosophy behind it

Our motto at Johnny Lightning Strikes Again is “do right”, and it it affects almost everything we do. The most noticeable impact, however, is found in the process we go through from the moment a project with a new or existing client is being considered to its completion.

Wisdom worth repeating: creative play is necessary

Creative play is a powerful activity, one you should work to make time for if you hope to remain nimble, energized, and (hopefully) innovative. It’s an idea that can be arrived at via diverse routes; people explain it differently, justify [...]

Designing websites or designing a website?

Some of you may have already played through Today I Die, an independent flash game that has more in common with poetry than gameplay. It is a little interactive gem with something to say, or at least something to make [...]

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