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Category: Branding

Rockhurst Athletics' new hawk logo sits on a blue background.

Would you look at that!? During Family and Alumni Weekend a couple of weeks ago, Rockhurst University Athletics officially unveiled their new visual identity. The crowd responded with cheers, applause, and some dashing to the bookstore to grab new gear sporting the new hawk.

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Rubik’s cubes, acting, not checking social media every half hour. A lot of things look easy from far away, but then you get closer to them and realize they are much more complicated. This is especially true when it comes to price quotes for marketing efforts. READ MORE →

A smartphone with a responsive mobile website for bwtrailerhitches.com in the foreground

Do you even tow, bro? What’s your max tow rating?

Let’s say, just for this example, everyone doesn’t know their max tow rating. Or even their gross combined weight rating. You’d have trouble buying the right hitch! READ MORE →

Branding a Car Dealership

Posted on by JLSA

Pearl Auto Group Business Cards Floating

Pearl Auto Group asked us to help with their branding as they launched a series of car dealerships. We said sure, for a free car. They said no. We said okay, deal!

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CD4KC Branding

We LOVE getting to do projects for Kansas City (have you seen our work for the KC Streetcar yet?). So when Central Bank of Kansas City came to us for help on a cause-related marketing campaign that funds community development, we couldn’t wait to get started. READ MORE →

Phil Glynn Brand Logo and Website Homepage

When Phil Glynn first approached us for branding his Kansas City mayoral campaign, he was seen as the dark horse candidate in a hotly contested race that includes Quinton Lucas and recently Jason Kander.

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Branding a Startup: Brand Identity and Logo for Cella - Johnny Lightning Strikes Again

Cella, a startup looking to disrupt the consumer storage space, was in the process of raising capital. To help launch their brand and better communicate it to potential investors, they approached us to help develop their branding, including their brand identity and logo.

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Marlow White Uniforms K-Cup Packaging Design - Johnny Lightning Strikes Again

Did you know coffee and the American military have a longstanding history? Neither did we until we were tasked with designing custom K-Cup packaging for premium military dress uniform company Marlow White Uniforms. Having done branding work for them before, we needed to find a way to tie their brand into their new line of coffee. We dug into the history books (read: Internet) to see what we could find.

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Wildwood Booklet Design Illustrations - Johnny Lightning Strikes Again

Since a summer camp should be fun, its brochure should obviously look fun too. If it doesn’t, it just doesn’t work. That’s why we made sure that Wildwood, a classic Kansas City summer camp and outdoor education center, got not just a mind-blowing brochure—they got a whole booklet.

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LED2 Light Bulb Packaging Design - Johnny Lightning Strikes Again

What costs less than $2 in energy a year and lasts 30,000 hours? An LED light bulb. It’s the most energy-efficient kind of light bulb you can get, which is why, when LED2 Lighting approached us for packaging design, we knew the box their bulbs came in needed a sustainable look and feel to match.

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