Category: Web Design

Helping Military Recruits Get a Good Financial Start

Posted in Strategy on May 22, 2018 by JLSA

Military Recruit Marketing & Bank Onboarding Campaign - Johnny Lightning Strikes Again

Armed Forces Bank is a full-service bank that serves military members across the world, the majority of which are new recruits who never walk into a branch and have little experience with handling finances. This and the fact they are gone for 8 to 12 weeks for basic training makes onboarding these customers especially tricky, which is why Armed Forces Bank approached us to help develop an onboarding and financial literacy campaign to turn these recruits into lasting customers who can start their financial lives on the right foot.

Posted in News on March 13, 2018 by JLSA

Marketing for Humor Brands - Easy, Tiger and Andrews McMeel Universal Sarah Cooper's 100 Tricks to Appear Smart in Meetings - Johnny Lightning Strikes Again

We’ve been hard at work, but how are you supposed to know that if we don’t tell you? There are a couple of projects—funny ones—we’ve been meaning to tell you about for a while now. Today feels like the right day.

Posted in News on June 4, 2014 by JLSA

KVC Health Systems Website Design Development - Johnny Lightning Strikes Again

The month of May has been a busy one. This month, we marked the end of a phenomenal project by launching a brand new website for KVC Health Systems—a locally-based nonprofit organization that does really great work for kids and families throughout the country.

After closely working with them for more than a year, KVC now has a family of six websites all newly branded with a handmade look and a message that “People Matter.”

Posted in News on March 27, 2014 by JLSA

Kansas City Streetcar Website Design Development - Johnny Lightning Strikes Again

As people who love downtown Kansas City, we believe there’s no more important project for the future of the city than the construction of the streetcar starter line. So when we were selected to design the new kcstreetcar.org, we were both tremendously excited and extremely proud.

Posted in News on March 15, 2013 by JLSA

Deborah Lewis is the Mobile Director at Overstock.com, one of the nation’s leading online retailers. We’ve worked extremely closely with Deborah on Overstock.com’s mobile website and their iPhone, iPad, and Android applications. If anyone can attest to our capabilities when it comes to mobile, it’s her. Here’s what she had to say:
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User Interface Design

Posted in Strategy on September 6, 2011 by James Penman

User Interface Design - Information Architecture Diagram - Johnny Lightning Strikes

What is user interface design?

In the past 30 years, the ways in which we interact with content have changed significantly. No longer do we simply pick up a piece of paper and read from left to right — we click, we surf, we roll over, and we search. As these systems have become more complicated it has become increasingly important to make them seem easy. This is the purpose of user interface design.

User interface design, or user experience design, is the process of designing how a user interacts with a given system, whether that system be a website, an application, or a piece of software. It has a hand in all aspects of interaction — how a user perceives a system, how they learn it, and how they use it. While user interface design is primarily associated with digital products, the philosophy behind the field is much older than websites and software. As soon as humans started building machines that required people to operate, someone had to think about how this operation could be carried out as smoothly as possible.

Posted in News on May 31, 2011 by JLSA

Lyndsey Higgins, Co-Founder of Team Cocktail, was nice enough to write a little bit about their experience working with us on their branding, clothing, and web design project:

Posted in News on February 4, 2011 by JLSA

UPDATE: The business for Team Cocktail kept growing, so they came to us for a website design reboot! Check out our latest work for them in our Team Cocktail case study and portfolio.

When a company engages us to solve a problem facing their business, one of the questions we have to answer is, “Does this company LOOK like who they are and what they’re doing?” Team Cocktail, a clothing and accessory company, asks a similar question to people who are out to have fun: “Do you LOOK like it?” If not, they offer a full line of products, designed by Johnny Lightning Strikes Again, for sale on their e-commerce website, also designed and developed by Johnny Lightning Strikes Again.

Posted in News on January 25, 2011 by JLSA

Scotwood Industries Web Design & Development - Johnny Lightning Strikes Again

Scotwood Industries is the largest supplier of ice-melt in the nation. If you live in a part of the country where snow and ice regularly assault your winter months, you’ve almost certainly used their products.

Posted in Strategy on November 1, 2010 by David Cecil

We posted an article a few weeks ago that was called, “Effective or pretty?” The point of it was to question whether designers had become so focused on being fancy strategic experts that we’ve lost sight of the fact that sometimes it works to just make something look pretty. We concluded, of course, that you simply have to be focused on both aspects of great design – if something is pretty but not effective, it will fail. If something is founded in sound strategy, but doesn’t look good, it will fail.

Since the last article reminded us of the value of aesthetics, we thought we’d share a great article that reminds us of why we can’t forget strategy. Read it here.

To conclude, as a designer and when designing certain websites, your goal cannot just be to make a website aesthetically pleasing, but also to make the functions of your website easier to work with, and to integrate them together to appear as a whole system rather than appear as multiple pieces that do not connect.
With that in mind, we are not saying to eliminate the aesthetics point of design, but rather to keep an even balance of thinking about both. As with design, focusing fully on aesthetics can result with poor user interface results and vice versa.