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Category: Copywriting

Rubik’s cubes, acting, not checking social media every half hour. A lot of things look easy from far away, but then you get closer to them and realize they are much more complicated. This is especially true when it comes to price quotes for marketing efforts. READ MORE →

A smartphone with a responsive mobile website for bwtrailerhitches.com in the foreground

Do you even tow, bro? What’s your max tow rating?

Let’s say, just for this example, everyone doesn’t know their max tow rating. Or even their gross combined weight rating. You’d have trouble buying the right hitch! READ MORE →

We’re Walmart famous.

Posted in News on by JLSA

It’s true. We’re in Walmart. At least a client of ours is, so that probably makes us famous.

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CD4KC Branding

We LOVE getting to do projects for Kansas City (have you seen our work for the KC Streetcar yet?). So when Central Bank of Kansas City came to us for help on a cause-related marketing campaign that funds community development, we couldn’t wait to get started. READ MORE →

Phil Glynn Brand Logo and Website Homepage

When Phil Glynn first approached us for branding his Kansas City mayoral campaign, he was seen as the dark horse candidate in a hotly contested race that includes Quinton Lucas and recently Jason Kander.

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 Social Media Facebook Marketing - Johnny Lightning Strikes Again

Here at Johnny Lightning Strikes Again, we consider ourselves to be social media experts (and not just because we’re on it all the time). Over the past few years, Marlow White Uniforms has engaged us in a variety of social media efforts. Having done branding and marketing work for them in the past, we were already intimately familiar with their brand and had a good place to start. From social media guidelines and post creation to seasonal promotions and lead ad campaigns, we’ve been able to take their brand and adapt it in a number of scenarios for social.

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Marlow White Uniforms K-Cup Packaging Design - Johnny Lightning Strikes Again

Did you know coffee and the American military have a longstanding history? Neither did we until we were tasked with designing custom K-Cup packaging for premium military dress uniform company Marlow White Uniforms. Having done branding work for them before, we needed to find a way to tie their brand into their new line of coffee. We dug into the history books (read: Internet) to see what we could find.

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Self Service Bank Marketing Campaign - Johnny Lightning Strikes Again

As more banks make their offerings more digital, it’s not always a given that their customers will make the switch, too. While new digital options like mobile apps, web chat, and online banking can largely make customers’ banking more convenient, old habits of driving to a branch or calling customer service die hard.

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Change.Org-Style Campaign for Youth Emerging from Foster Care - Johnny Lightning Strikes Again

West Virginia’s Sugar Grove naval base was closing, and the state had two major options of what to turn the land into next—another state prison or a career college for youth who age out of foster care. KVC Health Systems approached us to help them quickly rally support and fight for the latter.

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Media Planning for the Greenhouse Industry - Johnny Lightning Strikes Again

We recently had the pleasure of planning and implementing a whole year’s worth of marketing for Stuppy Greenhouse, a Kansas City-based greenhouse and aquaponics system designer and manufacturer who develops solutions for commercial growers and educators across the country.

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